Promotions

Forever Ring Secret

Angry Birds Sticker Collection

CLIENT: Continente Supermarkets in Portugal
YEAR: 2019
CHALLENGE: Win over the children with a collection of a licence that is really current and a series of funny stickers.

If you go to the Continente supermarkets in Portugal, you can find the incredible Angry Birds Stickers Collection, entirely produced by Bonus in our Toledo plant, which has just been launched. We hope you like it!

Earth rangers – Trading card game

Jurassic World collectable cards

CLIENT: DIA

LICENSE: JURASSIC WORLD

YEAR: 2018

QUANTITY PRODUCED: 92 million collectable cards

THE CHALLENGE: To attract consumers, using an interactive article within the budget we were given. We developed collectable cards with a game that invited consumers to learn more about dinosaurs. The cards also contained augmented reality so that the consumers could make the Jurassic creatures seem alive.

Masterchef mini vegetable garden

CLIENT: DÍA

LICENSE: MASTERCHEF

YEAR: 2018

QUANTITY PRODUCED: 46 million envelopes

THE CHALLENGE: A very demanding challenge! To attract both housewives and their children through a single action. To do this, we worked directly with European seed producers to offer a variety of 20 different seeds. Each envelope included a sachet of seeds + 1 card with instructions for planting. This cross-generational action was a runaway success with parents and educational for children.

Transformable wild cars

CLIENT: EDIGRAMA

LICENSE: WILD CARS – brand registered by Bonus Marketing

YEAR: 2018. Launch at newsagents: March 2019

QUANTITY PRODUCED: 1.5 million pieces

THE CHALLENGE: To develop a collectable that was COMPLETELY DIFFERENT! Our engineers developed a magnetic car that opens up upon contact with the magic card and becomes a terrible underwater creature or a dangerous reptile. Dare to try it out?

Crazy Sticks – Mokuru

CLIENT: PHOSKITOS

YEAR: 2018

QUANTITY PRODUCED:  2 million pieces

THE CHALLENGE: To engage current Phoskitos consumers and attract new ones through a powerful social media action with the famous CRAZY HAACKS and an article that we turned into a trend: the CRAZY STICK. Do thousands of tricks, post them on your profiles and AMAZE EVERYONE!

Citronella tattoos

RETAILER: CHEMISTS

LICENSE: Cars, Princess, Paw Patrol, Gorjuss, amongst others

YEAR: 2018

QUANTITY PRODUCED: 1.5 million boxes in 2018

THE CHALLENGE: Who said it has all been seen before? The BONUS technical team in Toledo developed a CITRONELLA TATTOO. Protecting yourself from mosquitos has never been so much fun! The product is under European patent to Bonus Marketing Productions s.l.

Hasbro Gaming board games

CLIENT: LA VANGUARDIA

LICENSE: HASBRO GAMING

YEAR: 2016

QUANTITY PRODUCED: 100,000 units

THE CHALLENGE: To run a successful campaign with a national newspaper and appeal to the entire family. In collaboration with HASBRO, we created a collection of 6 HASBRO board games (200 x 200 mm) that were distributed nationally with the newspaper.

GAMES: MONOPOLY, WHO’S WHO, PICTUREKA, CONNECT 4, TRIVIAL PURSUIT, CLUEDO